Challenges
How to create a template for social media posts that will be able to accommodate various pictures, various purposes and still be in line with the brand book and the essence of Impact Hub.

First of all we took a dive into what Impact Hub is. The hub is present in many countries, and sometimes in several cities in those countries. All of them are linked by one brand but also by the same benefits for it’s members. Somehow like an living organism with cells that are connected but also independent. Inside the hub it’s somehow the same configuration: many ”cells” that are connected but also independent but at a micro level.